A 'Blog-folio' of My Work as an Editor In Chief & Creative Director

March 14, 2009

> We All Scream for...Ice Cream? Yes!






In 2007 I was brought to the breezy Caribbean for nearly a year - developing a brand identity for Happy Face, a US Virgin Islands based super-premium, all-natural ice cream brand.

Above are some of the logos that were designed for individual ice cream flavors and products. I created all of the company's imagery, including the point of purchase materials, advertisements, photographs, business documents and also was integral in initiating a variety of innovative marketing efforts.